Fresh Beats w/ Gabriel Sordo & Memo Insua

Electronic Dance is the World Cup of music. No other style connects the four corners of the earth like EDM, just as no other tournament in sports has more global appeal than the World Cup. By far the best thing about being deeply entrenched in this industry is the bonds we’ve formed with passionate fans from all over the planet.

We can virtually watch every game of the World Cup and have allegiances to one or both of the teams because of someone we’ve met in the house music scene. There’s no better example of this than Sunday’s match between Mexico and Argentina, a rematch of the top contest of Germany ’06.

Of course our bond with the Argentinians is no secret and our trip to Buenos Aires in 2006 created lasting memories of a beautiful, lively city inhabited by equally gorgeous and energizing people. But our friends in the Northern part of the Americas are just as amazing and if anyone deserves a victory on the world’s stage it’s the Mexicans, especially after what they had to endure with the H1N1 bullshit.

Gabriel Sordo is the original Mexican in the bringthebeats crew. For a few years now Gabby’s been providing us with some of the most musical and intricate compilations we’ve hosted. This mix may be the most complex to date, as I believe it’s the first ambient set we’ve promoted on the site. What makes it increasingly special is that he made it with our audience in mind, knowing we would definitely appreciate such a work of art… and we absolutely do!

Ironically we were introduced to Memo Insua through Ricky Ryan, and on Sunday the two will be cheering from opposite sides of the pitch (Ricky literally speaking as he and his bro are in South Africa for the games). We approached Memo for this submission after hearing the many incredible productions coming from his very active SoundCloud page. This guy is a straight up wizard when it comes to deep and funky tech house and this mix is no exception. If you were to ask me what the coolest and hottest sound is for me right now, I’d pass on this promo from Memo.

Best of luck to our Mexican and Argentinean friends this Sunday and to all who are cheering on their country in this amazing spectacle of sport and pride. As Canadians we know what its like to achieve greatness with our Olympic success in Vancouver, it must be just as fantastic for all who are locked into the World Cup.